"Penn Strategy Memo, March 19, 2007:
More than anything else, this memo captures the full essence of Mark Penn's campaign strategy--its brilliance and its breathtaking attacks. Penn identified with impressive specificity the very coalition of women and blue-collar workers that Clinton ended up winning a year later. But he also called Obama "unelectable except perhaps against Attila the Hun," and wrote, "I cannot imagine America electing a president during a time of war who is not at his center fundamentally American in his thinking and in his values." Penn proposed targeting Obama's "lack of American roots."
In February 2008, the Drudge Report posted a picture of Obama in traditional Kenyan/Somali clothes (including a turban, which helped reinforce the “secret Muslim” smear). Drudge said the picture was circulated by the Clinton campaign. David Plouffe, Obama’s campaign manager called it “the most shameful, offensive fear-mongering we've seen from either party in this election.” Initially, the Clinton campaign did not deny having sent the photo, instead playing dumb about the possible impact of the photo and attacking Obama over it: “If Barack Obama's campaign wants to suggest that a photo of him wearing traditional Somali clothing is divisive, they should be ashamed. Hillary Clinton has worn the traditional clothing of countries she has visited and had those photos published widely.”
Stephanie Tubbs Jones, a member of Congress and Clinton surrogate, when asked about the circulation of the photo, implied that Barack Obama is native to Kenya: “I have no shame, or no problem, with people looking at Barack Obama in his native clothing, the clothing of his country … if we’re supporting a woman or an African American for president, we ought to be able to support their ability to wear the clothing of their nation.”
How Can Black People Trust Hillary Clinton After the 2008 Campaign?